As it became known “to the Russian newspaper”, the food producers will begin a targeted campaign to raise the level of consumer literacy.
In particular, they will conduct explanatory work in the case of “food scandals”. For example, through the use of palm oil, or study quality sausage.
To start a special project agreed by the Association of producers and suppliers of food products “Rusprodsoyuz”, national Association of publishers. Its aim will be popularization of food products of domestic production and increase the level of consumer literacy. About this “Russian newspaper” told the negotiators from both organizations.
“We plan to conduct targeted media outreach to reach Russian consumers accurate information about different foodstuffs, their production and ingredients from which they are made. Recently appeared a lot of myths in this regard. And we believe that bona fide domestic manufacturers, it would be helpful to give people accurate information,” – said “RG” Director “Rusprodsoyuz” Dmitry Vostrikov.
Agreements between organizations have not been formalized in document form. But, as explained “RG” the President of the National publishers Association Andrey Avdonin, it is expected the adoption of the programme of cooperation on this issue.
