Over the past year, 71% of Moscow residents began to save on products, while 26% save significantly, according to VTSIOM following the results of the study.
Sociologists have noted that in the conditions of crisis for most Russians, trading network – the most appropriate way to provide for the family products: 77% of citizens and 65% of the inhabitants of other regions of the country in order to save buy most of the products in the chain stores. Only 19% of Russians and 10% of Muscovites buy products in permanent markets and weekend markets. 36% of Russians and 6% of Muscovites do it in the store near his home that did not belong to any trade network. In network supermarkets the respondents appreciate the wide variety of products (85% of respondents and 83% of Muscovites), lower prices than in brick and mortar stores (58% and 60%, respectively), the availability of promotions and discounts (66% and 73% respectively). Quality assessment of products in supermarket chains Russians dispersed: 40% consider it high, 47%, on the contrary, low. Discussing the possibilities of establishing government prices for basic necessities, a common opinion the respondents did not come.
Every fourth (24% of Russians and 23% of Moscow residents) found it difficult to answer this question, a significant proportion (34% of Russians and 43% of Muscovites) think that the main consequence of this measure will increase the deficit. Another 30% of Russians and 28% of Muscovites said that this will lead to an increase in their welfare. For the state regulation of prices for essential products serves 16% of Russians and 13% of Muscovites. The idea to introduce social cards was supported by 77% of Russians and 90% of Muscovites (compared to say 14% and 6% respectively). Sociologists also asked the opinions of Muscovites on how to help poor Russians. According to residents of the capital, to ensure that the poor can buy the products of the first necessity, the state must provide them with subsidies to make meals (44%), to set prices for products of first necessity (38%), and the shops must develop a broader system of discounts, hold shares in lower prices for these products (33%).
The VTSIOM study commissioned by the Center for social design “Platform” in two stages. All-Russian poll was conducted on 13-14 February among 1,600 people in 130 populated localities in 46 regions; Moscow poll – February 27 – March 2 among 500 people.
