Journalist Maxim Sokolov – about the discord in the Ministry of culture, and also about the benefits that tourism bring
The Minister of culture Vladimir Medinsky recently experienced a very important social (and unimportant too bad) the procedure of moving from frying in ice, in hot ladka. A number of high-ranking officials of the cultural departments were under investigation in cases of embezzlement, which could not fail to make the shaky ground under the feet of their hierarchical superiors.
Whether he knew about their stingy things that’s not right at all, or did not know that is also not correct, for he needs more to vigilantly monitor negotii their subordinates. Great was the joy of a Minister, when the President’s press Secretary Dmitry Peskov S. on the question of the resignation of Medina replied: “No. This is not so.” Feeling rehabilitated, Medinsky with renewed vigor began to prepare for the Ministry.
The Minister was cheerful and optimistic, bringing a whole mass of figures, the speaker showed how he entered the office goes from success to success and successfully overcoming difficulties and contributing to the stagnation of culture. Of course, not without some varnishing. Scandals are inevitable when dealing with a sensitive, creative personalities, but in the investiture Medinsky they are too frequent, becoming quite everyday life — however, about this aspect of the work of the Ministry not a word was said. We are not afraid because nobody’s, rushing forward lenovoa labor — and nothing more.
However, much soul-searching speeches of the chiefs are generally rare — “And who is not lacquer? Name! No, I’m waiting!” not particularly — it would be fair to demand from V. R. Medinsky repentant virtue, is not peculiar to anyone of his colleagues.
What is really new and noteworthy is the speech of the Minister, is that he announced his Ministry is not only the palladium of spirituality etc. It is a passage on duty, who is about spirituality not discussed? — another EA Furtseva mentioned the remarkable educational value of culture. But Vladimir Medinsky announced the Ministry of culture and palladium Russian Treasury — at least not now, but in the future. “Development of domestic and inbound tourism is a project that is capable of creating in Russia the most successful industry which will, in addition, our global calling card. How Russian culture, Russian oil, as Russian weapons” – so the Minister concluded his speech.
That is, culture and tourism can be on a par with the two most profitable exports of Russia.
Call it pure manilovsky it would be unfair. Just because the world practice knows cases when culture and tourism and really turned out to be very lucrative. Theatrical and music festivals (Avignon, Bayreuth, Salzburg etc.) actually became the town-forming enterprises of the city with them and live well. “As well as in the field of ballet we ahead of a planet of all” — with proper care and maintenance of the field of ballet as champion — can also be a decent source of money. In the end, the titans of Cinquecento work so that Italy eats their productions to date. If Medina wants to use these Russian titans of Ottocento — why not? There’s even a fair amount of pop music can be a good source of income — the castles of Ludwig II of Wittelsbach very even feed of the Bavarian Treasury.
However, there is one detail that should be remembered, even when “Ostap was born”. “In the world today – the explosive growth of travel. Tourism accounts for 30% of exports of goods and services in the global economy. And with zero transportation costs: goods and services produced locally, and the buyer himself comes, and even with pleasure and specially accumulated money. Today, this export brings 165 trillion dollars. And, according to the UNWTO, this is not the limit: now the world is annually committed more than a billion journeys, and by 2030 this figure will increase to 1.8 billion Will be wrong if they are not returned to us,” said Vladimir Medinsky.
So. If by 2030 will not happen something really bad, then maybe the estimates of the world tourism organization of the UN and will be faithful. But you need to understand how much tourism depends on the outside world. Business is good and profitable (we won’t even talk about what efforts are needed to break into the list of popular tourist places — let’s assume that these efforts will be crowned with success), but not too faithful. Not only Egypt, Tunisia and Turkey have shown how they depend on global volatility. Even more advanced and Italy showed in the XX century, when the world is at peace, sons of Ausonia happy prosper under any regime. And thieving democracy, and fascism money in the country — and considerable — tourism brings. But in the days of war when everyone is not tourism, the Italians begin to cave in poverty. However, with peace prosperity begins again. Again the iron legions of American women copper tread of marching through Italian cities and everyone is happy again — to a new world crisis.
However, Audaces fortuna juvat, “fortune favours the brave”. The phrase can be used to tattoo and also as a motto for the Ministry of culture.
